Welcome to your Online Recruiting Video Series Day 1
Street Corner Marketing vs. Famous Singer Marketing
Discover What A Circus Movie Can Teach You About Sponsoring People Who Will Be Excited About Joining Your Network Marketing Business
You can watch the video lesson below or read the text version below the video
Like What You Hear?!?
Click Here to Learn More About the Attraction Marketing Formula Course
Hello, my name is Christine Adderson. I'm happy to be sharing with you the exact online recruiting blueprint, which today, generates my business 50 - 70 leads (prospects) per day, 2 - 3 customers per day and recruits 7 - 10 new serious business builders per month!
I know it sounds crazy hearing those numbers, but know that this process begins with first understanding what we do, then with me helping you learn how to do it, and take action so you can produce your first few prospects online and grow from there.
As the saying goes, a journey of a 1000 miles begins with your first step. My journey began with the first prospect I ever attracted online, then my first customer and then my first new recruit!
In fact, I started in the exact same place you are and registered for this same recruiting boot camp training!
I'll be sharing the details of my story with you in the upcoming days of this series.
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With that said, I want to start off this lesson by painting a scenario for you...
Let's Talk About the movie "The Greatest Showman"...
The main character in the movie tries two approaches to his marketing...
- 1Street Corner - posting on billboards, hand out to people on the street, asking friends and family
- 2Famous Singer - specific people with a specific interest who you know are interested in your product or service
#1 is a general blanket approach where anyone and everyone is your prospect, and #2 is very specific, well researched and precise.
Well, when it comes to network marketing, the majority of Networkers have proven themselves to make very silly choices.
It Should Be A'No Brainer', Right?
If it was up to most company network marketing leaders, if they had a choice, they would choose Option 2.
Simply put, most networkers use ineffective "Street Corner" marketing strategies because that is quite literally all they know and are taught.
But guess what?
Like the Street Corner Approach, a scatter won't get you very far...
Most bombard the friends, family and strangers with horrible approaches, emails, messages, friend requests, and pray for a positive outcome.
The Woes of Traditional Network (Street Corner) Marketing
We were failing miserably in network marketing when we first started out, because we literally tried to recruit EVERYONE, without qualifying them or seeing if they were serious about working the business.
We weren't good recruiters to start with and as quickly as we could get them in, they were quitting left and right.
We came to the realization that people were different people with different motivations and we identified the types of people which would most likely make great prospects & be serious about building.
We also managed to figure out the types of people we should avoid, because they were the least likely to do anything in their business or worse yet, hurt our business by being negative and suck us of energy and time.
What we figured out after a lot of trial and error was our best 'target market', whom would make the best business builders, so we almost exclusively focused on those types of people and ignored those who would waste our time.
The sad truth is that most networkers end up recruiting and sponsoring the people that are most likely to waste their time or hurt their business!
How to Connect & Have Enrollment Conversations with People Who are Open to Your Message
What I've figured out since discovering Attraction Marketing, was not just to learn how to identify the best people to recruit, but also how to find and target the people who would be most excited, positive and open to looking at an opportunity by leveraging the internet!
Yet, the majority of the network marketing industry continues to peddle the myth that "everyone is your prospect", which is why if you are new to network marketing or have continued to fail in the industry, you'll never be able to recruit yourself into financial freedom.
It's not recruiting which will create wealth for you. It's how you recruit, who you recruit, and what you teach those new recruits!
Today, there is a small group of elite network marketing professionals who have gone online to do lead generation, sales and recruiting and for GOOD reason!
When we discovered that social media platforms like Facebook are willing to TELL YOU, who would most likely be open to your product or opportunity, the game completely changed for me.
What I discovered offline was nothing compared to what we discovered online - ON STEROIDS - without ever having to leave my home, which put me at a distinct advantage over all other networkers and even competitors on the product level.
What Does Online Marketing Mean to You?
Bottom line: If you own a network marketing business and you are NOT marketing online, you are at a strategic disadvantage and as you will soon learn, you'll be at risk of losing downline members to other networkers who do utilize the internet.
Please note, that we are not advocating AGAINST offline marketing.
Many company leaders have proved you can take these principles and apply offline, but our preference is actually having a home business, rather than driving around to meetings. Totally cool if you prefer that or if that's working for you.
However, what this is about is teaching you to wield the power of online marketing which may be used independently or in conjunction with traditional marketing strategies.
Let's go back to our analogy of the hummingbird feeder.
You see, with traditional network marketing you are pretty much blind as to WHOM you are addressing – you have no idea their interests, their desires, pains, frustrations, and more importantly, if they are at all likely to be interested in what you have to offer.
Online Marketing Changes the Game & Gives Your Efforts Complete (Famous Singer) Accuracy
With online marketing, you aren’t interested in marketing to everybody.
You are only interested in those who have an interest in what you have to offer and you will only market (spend money or time) on those who have demonstrated an interest in what you’ve got.
How do you do that?
Social Media platforms can tell you who is interested in what you've got...
How do they do this?
Well, when 90% of internet users are using Google, Facebook and YouTube for searching & entertainment, you can bet your 1st born that these platforms can tell you what a particular person is interested in. This is the key!
More specifically, Facebook knows a TON about you and everyone else on Facebook or Instragram based on your behaviors, what you LIKE, who you follow, what you read, what you watch, etc. etc. and they allow you and us to tap into that!
Creating Your Online Prospecting System
You have to look at marketing as a funnel – you start with a wide top that captures people who are interested in the things your best prospects would be interested in and you qualify those people more and more at each level down of the funnel.
As you proceed with your marketing, your prospects proceed further and further down that funnel, qualifying themselves more and more - on complete auto-pilot!
Ultimately, you end up with only the diehards, the hardcore, and those whom cannot wait to purchase your product or join your opportunity and salivating for the opportunity to get started. (Yes, these people do exist!)
And all of this can be done automatically and cheaply with a simple 'attraction marketing' website, which you don't even have to build because we have a way it can be done for you.
The Secret Self-Funding Lead Machine
Plus, we're even willing to show you a ‘secret formula’ which induces your potential prospects to pay you up front... regardless of whether they join your network marketing business or not, so that your costs to operate are covered - just like a real business.
These methods are revealed in detail in the Attraction Marketing Formula Course that was written by my good friend and mentor Ferny Ceballos.
So while everyone else is throwing away their money paying “to dump tens-of-thousands of invitations all over the city” or worse yet, scouring the city and approaching random people, you as an online marketer will easily find where “your Auntie Anne lives and send one invitation to her so that she’s sure to be at your wedding.”
And we’ll even show you how to make Auntie pay for your invitations. 😉
Over the next 4 days, I'll reveal the secrets behind the Attraction Marketing Formula, which most network marketers will never discover.
Yes, you heard me right – the secret weapon that will make your online marketing trump traditional network marketers.
Or if you want to skip ahead and get right into the nitty gritty 'How To' of attraction marketing, we invite you to check out Ferny's Attraction Marketing Formula course!
Either way, prepare to have your Network Marketing paradigm rocked!
As always, I wish the best for you,
Your Attraction Marketing Coach
P.S. BTW, like I said, to skip ahead and get the most comprehensive course for recruiting online for your MLM, grab your copy of The Attraction Marketing Formula!